31.7.17

National Lipstick Day!

Happy Monday darlings!



As I'm sure you know, Saturday was National Lipstick Day, and to celebrate, our beloved MAC was giving away FREE lipstick.  That's right, FREE.  Leading up to Saturday I'm sure everyone did a double take when they saw those words; Free?  Without purchase?  No strings attached?  The answer (or so we thought) was yes, and knowing me, you better believe I was not missing out on free lipstick!  I'm sure there are lots of stories floating around the internet about how Free Lipstick Day at MAC went for them, so I thought you lovelies would like to hear some details about how it went for me (also, some tips on how to prepare for next time - hopefully there is one!)

My target was the MAC station I regularly visit at my local Macy's. When it comes to free items, especially irregular giveaways, I always get a little antsy that I'll miss out, so I planned to get there ahead of opening time anticipating a line.  I arrived about an hour before the doors were supposed to open, and there were already four other women waiting at the gate.

Yes I know, waiting over an hour for free lipstick on a Saturday afternoon may sound a little crazy, but it was absolutely worth it!  For starters, the four women who were there early with me were SO nice; we all got to chatting about makeup, which color we were going to pick, other things we have waited in line for, etc.  You can really bond quickly over makeup!  We all ended up following each other on Instagram, and I can't wait to see them rocking their new colors!


If you went to get your free lipstick, or if you are on social media and had friends who did, I'm sure you know that it wasn't exactly how it was advertised.  It was a free lipstick giveaway, no strings attached, however- you picked from a select group of colors, and each location had a limited quantity. Luckily for us, one of the fanatics in line, Sofi, had gone to MAC the day before and had taken a picture of their swatch sheet:


 According to the staff at our location, each store was given an amount based off of how busy their mall/store was.  Even though we were there so early, by the time they let the other doors in we were probably 20-30 people back or so.  When we got to the cashier the associates said they were already halfway through their stock!  The majority of people in the long snaking line behind us were definitely not going to get one.  It paid to get there early!

I ended up with two colors: Evening Buzz (cool lavender, matte finish) and Cyber (deep, dark reddened purple with satin finish).  A lot of people were disappointed (some even outraged) that the colors were kinda crazy - but I liked it!  What better way to try a color that may normally be out of your comfort zone than to get it for free?  If you're a true MAC-er you already have your Ruby-Woos, Candy Yum-Yums and Velvet Teddys, so getting a crazy color was fun!  Plus, it was free - beggars can't be choosers!


Overall it was worth a few hours of my time, and was such a fun start to my Saturday morning.  Since there was such a huge response, I hope MAC expands on it next year.  I think it would be worth it for them to make a limited edition color that they give out rather than a range of options, and specify how many each location will have.  Either way, you'll be seeing me in line next time!

Until the next adventure!

xoxo, Bettie

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